WORLD VISION INTERNATIONAL – Video and Broadcast Spots for Literacy Boost
AGREED POSITIONING:
For those seeking better futures for children
Literacy Boost is the proven evidence-based literacy programme
That helps communities significantly improve reading skills and comprehension
So that children become lifelong learners
STRATEGIC POSITIONING BRIEF EXAMPLE: Financial Engines Radio
This document includes the Strategic Positioning Brief as well as the initial Creative Development from that brief.
