EMOTIONAL DESIGN – deals mostly with how design makes you feel – not how it looks. But of course, how it feels is intrinsically tied to how it looks. As
There are no new ideas. Embrace it.
Take pride in your mash-ups. They are truly your only original creations. And although they are really combinations of other ideas, the world will see them as fresh and new.
Positioning? Who cares… just get some results!
Positioning has to be the most important thing you do as a brand, product, service or business. Why? Because as humans, context is all we have to delineate ideas and understand communications. It’s the reason that every letter of any languages alphabet has a different shape, mark or symbol for each letter or idea.
Big data alone, won’t get results (without strategy)
You can pile all the data you want in front of a room full of numbers people and look at trends and patterns, anomalies and exceptions – but that will leave you knowing only what happened – not what needs to happen next.
Warning: This Habit Can Become Addictive
I adopted this :15 minute-a-day productivity habit and I am addicted to it. Sit in a sunny place, set your computer in your lap. Open your favorite writing app. Tilt your head back and write.